Partnering with
Experienced Entrepreneurs
to Solve Big Problems in Real Estate and Housing
A Unique Opportunity for Experienced Entrepreneurs
Welcome to the REALFounders program, an exclusive 8-week program designed for experienced founders with successful exits. This intensive program is hosted by R-LABS and aims to create new startups or refine existing startup ideas to deliver impactful solutions for the real estate and housing sectors. Through a tailored, guided structure, participants will gain valuable insights and connections, culminating in a formal pitch session with R-LABS Partners and industry experts.
Program Highlights
Duration
8 Weeks
5 half-day in-person sessions
at R-LABS
Weekly office hours with R-LABS advisors
Focus Areas
Ideation
Validation
Go-to-market strategy
Pitch preparation
Final Pitch Day
Participants will present their refined startup concepts to a panel of R-LABS leadership and industry experts
Post-Program Opportunity
Selected participants will have the chance to receive an investment of up to $500,000 from R-LABS to form new companies
Why Join the REALFounders Program?
The real estate and housing industries face numerous challenges, from affordability and sustainability to technological advancements and regulatory changes. Addressing these issues requires innovative ideas and the expertise of seasoned entrepreneurs. The REALFounders program is designed to bring together such individuals, providing them with the resources and support needed to turn their visionary ideas into successful businesses.
Rapid Execution
Condensed 8-week format designed for seasoned founders who can move fast.
Substantial Backing
Up to $500,000 in funding for selected founders to launch and scale their venture.
Industry Access
Access to an extensive real estate industry network for market validation and idea refinement.
Cutting-Edge Tools
Access to advanced technologies like Athena AI for market validation and customer discovery.
Program Structure
1
Ideation & Validation
Workshops:
Identifying target markets, conducting effective market research, and understanding customer needs
Tools:
Advanced tools like Athena AI for market validation and customer discovery
2
Value Proposition & Business Model
Sessions:
Lean startup methodology, crafting a compelling value proposition, and developing business models using the business model canvas
Activities:
Group activities and presentations for feedback and refinement
3
Go-to-Market Strategy
Workshops:
Creating detailed go-to-market plans, exploring marketing and sales strategies, and developing actionable plans to reach target customers
4
Pitch Preparation
Workshops:
Elements of a successful pitch deck, designing and refining presentations, and practicing pitches
Coaching:
Peer feedback and one-on-one coaching sessions
5
Final Pitch Day
Post-Program Opportunities
Following the 8-week program, R-LABS will select 2 to 4 standout participants to lead the validation and founding of 1 to 2 new companies as Entrepreneurs-in-Residence. These selected founders will have the opportunity to receive an investment of up to $500,000 from R-LABS for the formation and scaling of each new venture. This post-program support ensures that the most promising ventures have the resources and guidance needed to succeed.
Submit your Expression of Interest (EOI)